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广电传媒竞争说到底是实力的竞争。我国正式成为世贸组织成员后，信息的交流必然超越地域范围的限制变得更加频繁。如何应对WTO的挑战，唯一的出路在于正视挑战，找准打造“硬翼”的方位，捕捉机遇，在公平竞争中夺得“双赢”。广播电视要在竞争中打造“硬翼”，笔者认为，应该讲求如
In the final analysis, radio and television media competition is the strength of competition. After our country formally became a member of the WTO, the exchange of information is bound to go beyond the limits of geographical scope to become more frequent. How to deal with the challenge of WTO, the only way is to confront the challenge, identify the “hard wing” position, seize the opportunity and win the “win-win” in the fair competition. Radio and television to create “hard wing ” in the competition, I think, should stress