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宣传工作是加强工作交流、促进工作开展的重要措施,是提高能力素质、强化自身建设的有效途径,医院宣传是医院与社会联系沟通的桥梁和纽带,同时也是激烈市场竞争中拓展医疗市场的重要手段。因此,在医院建设发展过程中起着至关重要的作用。做好宣传工作,应明确宣传工作的重要性,加强宣传队伍建设,丰富宣传内容,树立主动宣传意识,建立健全宣传管理机制,从而提高医院的知名度和美誉度,促使医院和谐、稳定、快速发展。
Propaganda work is an important measure to strengthen work exchanges and promote work development. It is an effective way to improve competency and strengthen self-building. Hospital propaganda is a bridge and link between hospitals and society, and it is also important to expand the medical market in fierce market competition. means. Therefore, it plays a vital role in the development of hospital construction. To do a good job in propaganda work, we must clarify the importance of the propaganda work, strengthen the construction of the propaganda team, enrich the propaganda content, establish a sense of proactive propaganda, establish a sound propaganda management mechanism, so as to increase the hospital’s popularity and reputation, and promote the hospital’s harmonious, stable and rapid development. .