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新闻客户端在中国,自其诞生伊始便被视作移动互联网的主要入口之一,随即成为兵家必争之地。发展至今,诞生了腾讯新闻、网易新闻、今日头条等多个巨头。除此之外,以浙江新闻客户端为代表的地方资讯产品,也利用本地优势,积累了上千万的用户。但与前期的爆发式增长相比,新闻客户端的下载量、活跃度等增速逐渐显露出疲态,这是伴随移动互联网的发展普及、海量信息冗余、用户注意力分散的必然结果,也意味着新闻客
The news client in China, since its inception, was regarded as one of the main entrances to the mobile Internet and became a battleground for the military. The development so far, was born Tencent News, Netease News, Today’s headlines and other giants. In addition, the local information products represented by the Zhejiang News Client also use local advantages to accumulate tens of millions of users. However, compared with the explosive growth in the previous period, the growth rate of download and activity of news clients gradually shows signs of weakness. This is a necessary result accompanied with the popularization of mobile Internet, the redundant information and the distracting attention of users. Means the news guest