论文部分内容阅读
房地产行业快速发展,弱肉强食,适者生存的时代已经来临,房地产作为影响国家经济和政策的焦点行业,挑战与风险并存:市场准入门槛抬高、土地等生产要素限制、政府调控和政策影响、很多经营项目难以维持,一些半路出家的房地产公司管理水平、理念都不足以支持他们在这样激烈的市场中立足。因此而导致大量房地产公司面临合并和倒闭,目前活跃在广州市场的房地产企业不足百家,面对这些的问题和挑战,为寻求生存和长足发展,获得市场广泛认可,有些已
As the real estate industry develops rapidly, the law of the jungle and the survival of the fittest have come. Real estate, as a key industry affecting the national economy and policy, coexists with challenges and risks: the threshold of market access is raised, restrictions on production factors such as land, government regulation and control policies, Many business projects are difficult to maintain, some halfway real estate management company, the concept is not enough to support them in such a fierce market. As a result, a large number of real estate companies are facing mergers and acquisitions and closures. Currently there are less than 100 real estate enterprises active in the Guangzhou market. Faced with these problems and challenges, they are widely recognized by the market in order to survive and develop rapidly.