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中国汽车产业正处于转型升级的关键阶段,2013年,中国汽车销量突破2000万辆已成定局。预计到2015年,中国汽车售后市场产值或将增至7000亿元,超过美国成为全球第一大汽车后市场。作为汽车媒体人,我们由衷地为中国汽车后市场的繁荣而欢欣鼓舞!面对中国汽车后市场日新月异的技术与服务需求,汽车专业技术媒体应如何更好地为行业提供服务,是广大汽车媒体人都在思考的问题。在纷繁复杂的市场业态以及新媒体不断涌现的趋势下,许多传统媒体人显得不知所措。“不懂互联网的媒体就没有明天”的论调,更是让大家惴惴不安。新媒体时代,汽车专业技术媒体该如何面对?
China’s auto industry is in the crucial stage of its transformation and upgrading. In 2013, the sales volume of China’s automobiles exceeded 20 million vehicles, which is a foregone conclusion. It is estimated that by 2015, the output value of China’s automobile aftermarket will increase to 700 billion yuan, surpassing the United States as the world’s largest aftermarket automobile market. As a car media person, we sincerely delight for the prosperity of China’s automobile market! Faced with the ever-changing technology and service needs of China’s automobile market, how professional automotive media should provide better services to the industry, People are thinking about the problem. Many traditional media people are overwhelmed by the complicated market formats and the emerging trend of new media. “Media do not understand the Internet there is no tomorrow ” argument, it is let everyone uneasy. New media era, the automotive professional and technical media how to deal with?