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所谓商品退换制度是指顾客购买商品离开购买现场之后,发现所购物品不符其需要,要求将所购商品退还或调换给商店。长期以来,由于市场供求矛盾比较紧张,大多数企业采取商品出门概不退换的作法。之所以这样,是立足于维护企业的经济利益。但若从深层意义上考虑商品退换问题,可能会适得其反。商品买卖活动实质是买卖双方利益的交换。利益制衡成为交换活动的核心。交换活动能否得以顺利进行,关键在于双方利益的保证。一般来说,在卖方市场条件下,主宰市场命运
The so-called goods returning system refers to the fact that when a customer purchases a product and leaves the purchase site, he finds that the purchased product does not meet his/her needs and requires that the purchased product be returned or exchanged to the store. For a long time, due to the tight market supply and demand tensions, most companies have adopted the practice of returning goods without return. The reason for this is based on maintaining the economic interests of the company. However, if we consider the issue of returning goods in a deep sense, it may be counterproductive. The commodity trading activity is essentially an exchange of interests between buyers and sellers. The balance of interests becomes the core of exchange activities. Whether or not the exchange activity can proceed smoothly lies in the guarantee of the interests of both parties. In general, under the conditions of the seller’s market, dominate the market destiny