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益智对抗类的综艺节目早已不是新鲜话题,不过小学生与成年人的对弈可能不太常见。近日,湖南卫视推出了趣味代际对抗益智节目《好好学吧》,由16岁的明星队长吴磊带领6名小学生守擂,成年人来攻擂。真人秀横行的时代,代际益智对抗可不可以给广告主更多资源进行植入呢?让我们来看看《好好学吧》第21期的软广告分析吧。《好好学吧》第21期总共有3个商业品牌植入广告,总植入时长达到1060秒,累计曝光105次。京部念慈庵强曝光多形式虽然节目时长只有25分钟,但是
Puzzle confrontation variety shows are no longer new topics, but primary school students and adults may not be very common. Recently, Hunan Satellite TV launched a fun intergenerational countermeasures puzzle “learn it well,” led by 16-year-old star captain Wu Lei Leo six primary school beat, adult to attack. Reality show rampant era, intergenerational confrontation puzzle can give advertisers more resources for implantation? Let us look at the “good study” 21 of the soft advertising analysis. “Learn It Now” No. 21 A total of 3 commercial brands are implanted in the ads, with a total implantation time of 1060 seconds and a total exposure of 105 times. Beijing Nin Ji Cun strong exposure of many forms Although the program duration is only 25 minutes, however