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营销学是现代企业对市场进行研究,促进产品销售的一门新兴科学。它对市场的研究必须遵循的原则,既有市场营销学一般的原理,又有适应社会主义市场经济特定体制条件与发展阶段的市场营销特点和发展中国家的市场营销活动的特殊性。 国际旅行卫生保健是研究国际旅行者在旅行期间的医疗救治和卫生保健的一门学科。它是建立在临床医学、预防医学、流行病学和治疗学技术等多边学科基础上的,涉及卫生、旅游、交通、外贸和保险等部门的综合
Marketing is a modern enterprise to market research, promote product sales an emerging science. It must follow the principles of market research, both the general principles of marketing, but also to adapt to the specific conditions of the socialist market economy and development stage of the marketing characteristics and developing countries, the specialization of marketing activities. International travel Health care is a discipline that studies the medical treatment and health care of international travelers during their travels. It is based on multidisciplinary disciplines such as clinical medicine, preventive medicine, epidemiology and therapies, covering a comprehensive range of sectors including health, tourism, transport, foreign trade and insurance