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自2016年8月,山东卫视推出“悠久文明·青春中国”的全新定位以来,广告营销团队一直都在坚持不懈的打造山东卫视青春品牌的营销力。2 0 1 7年,我们继续围绕品牌的深度策划,以内容为核心,为客户定制品牌青春符号;为品牌进行公信力背书;为大剧营销提升传播热度;创意植入满足多维度传播诉求,使终端活动实现品牌落地,全新“花漾营销”成为山东卫视破冰而动的青春竞争
Since August 2016, Shandong Satellite TV has launched a brand-new positioning of “Long Civilization and Youthful China”, and the advertising and marketing team has been persistently building the marketing power of Shandong Satellite TV’s youthful brand. In 2007, we continued to focus on the brand’s deep planning, focusing on the content as the core, customizing brand youth symbols for customers, endorsing the credibility of the brand, boosting the spread of popularity for drama marketing, and creative implants to meet the demands of multi-dimensional communication so that Terminal activities to achieve the brand landing, the new “Flower Yang Marketing ” became Shandong TV breaking ice competition and youth competition