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二十世纪以来,我国文化创意产业发展迅速,取得了显著的成效。创意产业园作为中国创意产业的主要载体,同样也获得了非常可观的发展。创意产业园在促进经济增长、提供新的就业机会、促进产业结构升级、带动相关产业的发展、促进城市品牌的营销推广等方面,发挥了积极的作用。本文就文化创意产业,综合国内较为成功的产业园区建设案例,结合宜春地方特色,对宜春版画创意产业园区的建设做相关的策略研究。
Since the 20th century, the cultural and creative industries in our country have been developing rapidly and have achieved remarkable results. As the main carrier of China’s creative industry, Creative Industries Park also enjoys a very impressive development. Creative Industry Park has played a positive role in promoting economic growth, providing new employment opportunities, promoting the upgrading of industrial structure, driving the development of related industries and promoting the marketing of urban brands. This paper, based on the cultural and creative industries, synthesizes the successful construction of industrial parks in our country and combines the local characteristics of Yichun with the research on the strategy of Yichun Printmaking Creative Industrial Park.