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2003年2月,随着电视剧《刘老根》的热播,全国上下掀起了一股“刘老根”热。精明的商家也发现了其中的巨大商机。一时间,“刘老根”、“龙泉山庄”……都成了抢注商标的热门之选。谁也没想到,一位走出闽西大山的农家汉子突然斜刺里抢出,成了其中最大的赢家之一。2003年春节假期过后上班的第一天,他就赶到国家工商总局,完成了“刘老根”休闲农庄的商标注册申请。
In February 2003, with the hit of the TV series “Liu Laogen”, a wave of “Liu Laogen” fever was launched across the country. Savvy merchants also discovered the huge business opportunities. For a time, “Liu Laogen ”, “Longquan Villa ” ... have become a popular choice for trademark registration. No one thought of it, one of the biggest winners out of a sudden slash in the peasant man out of the mountains in western Fujian. On the first day of work after the Spring Festival holiday in 2003, he rushed to the State Administration for Industry and Commerce and completed the application for trademark registration of Liu Laogen Leisure Farm.