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五十年代末,六十年代初,美国沃尔弗林公司成功地为其产品进行了促销,一时间,美国的人行道都变得分外柔软了……在美国,提起沃尔弗林环球股份公司,几乎家喻户晓。它生产的“安静的小狗”牌猪皮便鞋,很有声誉。这家公司早期曾生产马皮劳动鞋。三十年代末,由于马匹逐渐减少,猪皮来源丰富,公司乃决定以猪皮代替马皮。后发现,用猪皮制做劳动鞋,分量太轻,于是又决定改制便鞋。公司认为,猪皮经过加工染色,光泽美观,制成便鞋,具有轻便、舒适和透气等优点,潜在市场很大。
In the late 1950s and early 1960s, Wolfingen successfully promoted its products. At one time, the American sidewalks became exceptionally soft... In the United States, the Wolfinger Global Shares were filed. The company is almost household name. The “quiet puppy” brand pigskin slippers produced by it have a good reputation. Earlier this company had produced leather shoes. At the end of the thirties, due to the gradual reduction of horses and the rich source of pig skin, the company decided to use pig skin instead of horse skin. After discovering that the use of pigskin as a work shoe was too light, they decided to reform the shoes. The company believes that pigskin has been processed and dyed to have beautiful luster and made into casual shoes. It has the advantages of lightness, comfort and breathability, and the potential market is very large.