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随着会展旅游业发展的提速,我国很多地区开始重视发展会展旅游并取得了不错的发展效果。本文以辽宁省锦州市为例,首先探讨其会展旅游发展的现状及发展过程当中存在的问题。其次分析其会展旅游发展中存在的问题的原因。最后在借鉴相关研究成果的基础上,对锦州市未来的会展旅游发展提出了一些参考建议。
With the rapid development of MICE industry, many regions in our country have begun to attach importance to the development of MICE tourism and have achieved good development results. In this paper, Jinzhou City, Liaoning Province as an example, first of all to explore the status of its MICE tourism development and problems in the process of development. Followed by the analysis of the reasons for the development of MICE tourism. Finally, based on the related research results, some suggestions for the future development of MICE tourism in Jinzhou city are put forward.