论文部分内容阅读
2017年是云南都市频道开播的第十四年。回望十四载春秋,云南都市频道一直稳居云南省地面频道综合实力、市网收视率及市场份额三项第一。云南都市频道正在用强大的内容承载力和价值观张力,包容社会热点,应对市场需求,放大平台价值。在传播渠道日趋多样化的今天,云南都市更加关注重视客户需求和市场变化,坚持内容有价值、宣传有创新,合作有效益。从老百姓最关心的吃穿住用行
2017 is the fourteenth year of the launch of Yunnan Urban Channel. Looking back in the fourteen years, Yunnan Urban Channel has been ranked the overall strength of terrestrial channels in Yunnan Province, the city network ratings and market share of the first three. Yunnan metropolis channel is using strong content bearing capacity and value tension, inclusive social hot spots, respond to market demand, enlarge platform value. In today’s diversified distribution channels, Yunnan metropolitan cities pay more attention to customer needs and market changes. They insist on valuable contents, promote innovation, and make cooperation more effective. From the people are most concerned about the food and clothing line