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一般节日我们都会做终端产品陈列,传统像国庆节一般一做就是一个月,其实至少有50%都浪费了。这些年,我的工作基本上都是与快消品经销商和快消品生产厂家打交道,我觉得企业目前面临的最大问题,不是如何转型的问题,而应该是体制和机制的升级问题,而且最终都是对服务模式进行升级。2016年3月份我接触到一个做方便面的企业,是标准的地方民营企业,这个企业有20多年的历史,最高峰时销售额将近6亿元,员工人数差不多300人,但是到了2015年,销售额直线下滑至已经不足1亿元了。
The general festival we will do the end product display, the traditional one as the National Day is generally done for a month, in fact, at least 50% were wasted. In recent years, my work has basically been dealing with FMCG distributors and FMCG manufacturers. I think the biggest problem currently facing the enterprise is not the issue of how to transform but also the upgrading of the system and mechanism, and Eventually the service model is upgraded. In March 2016, I came across a company that makes instant noodles. It is a standard local private enterprise. The company has a history of more than 20 years. At the peak, it has sales of nearly 600 million yuan and employs about 300 people. However, by 2015, sales The amount of straight line has slipped to less than 100 million yuan.