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随着数字技术的推广和运用,频道资源变得十分丰富,各个媒体之间的竞争进一步加剧,众多的资源传播中的同质化现象造成了频道资源的浪费,整体上削弱了电视媒体的影响力。在这样的环境下,电视频道要获得可持续发展,必须打造一批自主生产、具有原创意义的特色栏目,这样才能拥有可以站住脚跟的核心竞争力。一、正确定位,突出法制栏目特色
With the popularization and application of digital technologies, the channel resources have become very rich and the competition among various media has been further aggravated. The homogeneity phenomenon in numerous resource dissemination has caused the waste of channel resources and has weakened the influence of the television media as a whole force. In such circumstances, to achieve sustainable development of television channels, we must create a series of self-produced and original columns so that we can have a core competitive edge that can stand firm. First, the correct positioning, highlighting the characteristics of the legal column