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应用型电子商务专业人才培养的目标除了使学生掌握必要的电子商务专业基础知识以外,更应该强化学生的实践能力。因此,在电子商务专业实践教学过程中,应把“工学结合”的“全真项目”按照正确的专业定位要求有机地结合起来,并按照一定的学分比例纳入正常教学计划中,而实验层、实习层、实战层的电子商务“工学结合”的“全真项目”实践教学体系结构能较好地体现电子商务应用的复杂性要求,保证了专业培养方案具有符合实际需要的应用型内涵。
Application-oriented e-commerce professionals in addition to the goal of training students to master the necessary basic knowledge of e-commerce professional, but also should strengthen the practical ability of students. Therefore, in the course of practice teaching of e-commerce major, we should organically combine the “all-enviornment ” of “combination of work and study ” according to the correct professional orientation requirements and incorporate them into the normal teaching plan according to certain credit ratio, The experimental level, the internship level, the actual level of e-commerce “alliance ” “all projects ” practice teaching architecture can better reflect the complexity of e-commerce application requirements to ensure that the professional training program has a Practical needs of the application-type content.