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进入移动互联时代,通信运营商依赖用户新增、语音业务收入的时代渐行渐远。时代的发展、用户消费模式的变化都在倒逼通信运营商创新发展模式,拓展新的市场蓝海,寻找新的收入增长点。蕴藏着巨大商机的集团市场已将通信运营商的目光牢牢抓住,运营商纷纷将转型发展的触角伸向这一领域,使出各自的看家本领掘金集团市场,力图在这一领域多分一杯羹,扩大战果版图。为进一步做精做实集团客户市场,中国移动江苏公司南京分公司(以下简称南京移动)明确重点集团精细看管体系范围和目标,以“行业经理+客户经理”协同模式充实看管力量,以集约式看管全面提升集团保拓效果。
Into the era of mobile Internet, communications operators rely on the new user, voice business income erad. The development of the times and the change of user consumption patterns are all forcing the telecommunication operators to innovate and develop their business models, expand the new market blue ocean and find new revenue growth points. The market with huge business opportunities has firmly grasped the eyes of telecom operators. Operators have put their tentacles of transformation and development into this area one by one, bringing their respective housekeeping capabilities to the Nuggets market and striving to make progress in this area Multi-share, expand the battle fruit map. In order to further improve the Group’s customer base, China Mobile Nanjing Branch of Nanjing Branch of the Company (hereinafter referred to as Nanjing Mobile) clarified the scope and objectives of the Group’s elaborative management system and strengthened its management capabilities with the synergy of “industry manager + account manager” Intensive care to enhance the overall protection of the Group extension effect.