“新媒体时代”农药企业如何应对危机

• 作 者: 韩永奇
• 机 构: 山东蓬莱市经济和信息化局,
• 出 处: 农药市场信息
• 发表日期: 2014年21期
• 关键词: 新媒体时代 业务经营许可 媒体概念 媒体时代 采访权 媒体业务 传播活动 媒介组织 媒体关系 危机公关

当今,信息社会的到来让我们进入了大媒体时代。对于媒体,我国一般把它理解为具有开展媒体业务资质、能够对公众进行信息传播的媒介组织。这是一个狭义的媒体概念。实际上,很多不具备媒体业务经营许可、不具有采访权的机构或个人只要进行了面向公众的信息传播活动,其在实质上也就成

Today, the advent of the information society has brought us into the era of big media. As for the media, our country generally interprets it as a media organization that carries out media business qualification and can disseminate information to the public. This is a narrowly defined media concept. In fact, many agencies or individuals that do not have the license to operate in the media and do not have the right to intercept as long as the public-facing information dissemination activities are conducted are essentially