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知识经济的到来使得企业产品更新的速度日益加快 ,企业要想在长期竞争中获得优势 ,必须注重新产品的开发和营销。在现实中 ,很多企业对新产品采取“试用销售”的营销方式 ,以期使客户早日认可新产品。我国的《企业会计准则—收入》中并没有对试用销售做出明确规定。本文拟从收?
The advent of a knowledge-based economy makes the product update faster and faster. For an enterprise to gain advantage in long-term competition, it must pay attention to the development and marketing of new products. In reality, many companies adopt a “try-and-sell” marketing approach to new products in the hope of enabling customers to recognize new products as soon as possible. China’s “Accounting Standards for Business Enterprises - Revenues” did not make any explicit stipulations on trial sales. This article intends to receive?