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即使是在汽车业普遍不看好的2009年,丰田依然在全球实现了780万辆汽车的销售量。但随着去年11月丰田历史上最大规模召回案件的出现,其在过去几十年中苦心经营起来的质量口碑,在过去短短几个月中垮塌得所剩无几。精益生产、自动化,这一系列“丰田式管理”曾让丰田成为制造业中的艺术典范。而如今的事实却是,丰田生产出了如此众多不完美的车辆,也证明了丰田的体系出现了故障。面对来自媒体、美国司法机构、消费者等多方面的质问,丰田公司传奇创始人丰田佐吉的孙子丰田章男最终在名古屋因为公司的不光彩而鞠下了深深的一躬。
Even in 2009, which is generally unfavorable to the automotive industry, Toyota still achieved sales of 7.8 million vehicles worldwide. However, with the appearance of the largest recall in Toyota history in November last year, the quality of reputation it has been operating painstakingly over the past few decades has not diminished in the past couple of months. Lean manufacturing, automation, this series of “Toyota Management” has made Toyota an art model in the manufacturing industry. But today’s fact is that Toyota produced so many imperfect vehicles, but also proved that Toyota’s system has failed. Faced with various questions from the media, the U.S. judiciary and consumers, Toyota Akio, the grandson of Toyota’s legendary founder Toyota Sakichi, eventually bowed down in Nagoya because of the disgrace of the company.