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尽管2004年国内投影机市场总容量仅为23万台,但蓬勃的发展趋势仍让人眼热不已。饶有趣味的是,投影机市场同时也是特点最明晰、线条最简单的市场。一方面,作为执掌全球投影机市场牛耳的爱普生,已经在国内连续八年手握第一的显赫成绩,一骑绝尘让竞争悬念顿失。从细分市场来看,教育市场仍是爱普生一股独大,近70%的市场份额让人难以望其项背;家用投影机市场虽然近年才开始破局,但发展速度惊人,近100%的年增长率令人目眩;而在商用投影机市场,其格局在竞争中也从混沌走向清晰,那就是爱普生与索尼双星闪耀,在相互争锋中主演市场。
Although the total capacity of the domestic projector market was only 230,000 units in 2004, the vigorous development trend still makes people extremely hot. Interestingly, the projector market is also the most clearly characterized, the simplest lines of the market. On the one hand, as Epson, the leader in the global projector market, has held the number one spot in the country for eight consecutive years. From the market point of view, the education market is still Epson dominance, nearly 70% of the market share is hard to see the back; Although the home projector market began to break in recent years, but the alarming rate of development, nearly 100% annual growth rate Dazzling; and in the business projector market, the pattern from the chaos in the competition to clear, that is, Epson and Sony double star shine, starring in the market competing each other.