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我们需要开发一种独立的、人本的、正式的设计语言,它与我们的品牌价值相对应,为我们的未来定下基调而又不会丢失自己的基调1964年出生的霍伊东克(Adrian van Hooydonk)1992年成为宝马品牌外观设计师。2000年离开德国慕尼黑,前往位于美国加州的宝马美国工业设计中心(Designworks USA)工作,第二年就成为设计中心的负责人。2005年他就任宝马品牌设计总监,2009年接替克里斯·班戈成为宝马集团设计副总裁,负责设计工作宝马、MINI和劳斯莱斯。往往一款车型在设计之初,会加入设计者的个人风格,这话在霍伊东克身上同样得到了展现,在全新6系或是1系车型,都呈现出与班戈时期不
We need to develop an independent, human-oriented, formal design language that corresponds to our brand value and sets the tone for our future without losing our own tone. Hoydon (born 1964) Adrian van Hooydonk) 1992 BMW brand designer. He left Munich, Germany, in 2000 to work for Designworks USA, located in California, USA, and became the Design Director the following year. In 2005 he became BMW brand design director, succeeding Chris Bangor in 2009 to become vice president of BMW Group design, responsible for the design work BMW, MINI and Rolls-Royce. Often a model at the beginning of the design, will join the designer’s personal style, these words also have been demonstrated in the body of the Hoytok, in the new 6 Series or 1 Series models, have shown a period with the Bangor