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谈起工业旅游,人们就会想到参观漂亮的厂房、现代化的生产线,展示优秀的产品。但在民营经济高度发达的浙江,工业旅游的内容已经不局限于此,浙江民营企业独特的发展轨迹和企业家传奇的人生故事,已被作为“无形品牌”进行有效开发。人们在这里获得的是经历、经验、理念和精神。
Speaking of industrial tourism, people will think of visiting beautiful plants, modern production lines, display excellent products. However, the highly developed private economy in Zhejiang, the content of industrial tourism has not limited to this, the unique development of private enterprises in Zhejiang and entrepreneurial legendary life story, has been as “intangible brand ” for effective development. What people get here is experience, experience, philosophy and spirit.