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相同的内容通过不同媒介传递形式是否会对传播效果形成影响?波兹曼在《娱乐至死》一书中举出了传播形式对于效果的影响--不同媒介下的美国大选结果。通过阅读,笔者开始思考传播形式对效果的影响。
Does the same content affect the effectiveness of communication through different forms of media transmission? Bozman cites the impact of the form of transmission on effectiveness in Entertainment to Death - the outcome of the U.S. presidential election under different media. Through reading, I began to think about the impact of the form of transmission on the effect.