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Virgin Interactive与Interplay Entertainment1999年2月16日联合宣布,他们已经完成两个公司关于在出版、销售、市场以及发行等方面的合作协议。Virgin获得Interplay所有产品在欧洲的发行权,而Interplay则获得了Virgin所有产品在美洲及日本地区的发行权。通过协定,Virgin将雇佣Interplay的销售与市场人员,而Interplay及其管理层则获得Virgin的49.9%的股票。 Interplay的总裁兼首席执行官Brian Fargo对此表示:“这些协议将使我们减少运作成本,实现高效运转,并使我们通过Virgin在欧洲的发行渠道直接控制德国、法国、西班牙以及英国等地区的发行状况。此外,就美洲的市场而言,他们还提供给
Virgin Interactive and Interplay Entertainment announced on February 16, 1999 that they have completed the cooperation agreement between the two companies on publishing, sales, marketing and distribution. Virgin acquires distribution rights for all Interplay products in Europe, and Interplay licenses Virgin products for distribution in the Americas and Japan. Through the agreement, Virgin will hire Interplay sales and marketing staff, while Interplay and its management will receive 49.9% of Virgin’s stock. Brian Fargo, President and CEO of Interplay, said: "These agreements will enable us to reduce our operating costs and enable us to operate efficiently and will allow us to directly control the distribution in Germany, France, Spain and the United Kingdom through Virgin distribution channels in Europe In addition, they are also provided for the Americas market