【摘 要】
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在我国企业中,公关的概念已经被大多数企业的厂长(经理)所接受,但如何充分发挥企业报的公关作用,提高企业知名度,尚未引起厂长(经理)们的注意。去年六月,我厂制造了“上海企
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在我国企业中,公关的概念已经被大多数企业的厂长(经理)所接受,但如何充分发挥企业报的公关作用,提高企业知名度,尚未引起厂长(经理)们的注意。去年六月,我厂制造了“上海企业报展评会”的新闻,沟通了企业与新闻媒介的双向关系。我厂有近
In our country, the concept of public relations has been accepted by the director (manager) of most enterprises. However, how to give full play to the role of enterprises in public relations and raise the awareness of enterprises has not attracted the attention of factory managers. In June last year, I manufactured the news of “Shanghai Enterprise Exhibition Exhibition” and communicated the two-way relationship between the enterprise and the news media. I plant near
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