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经济发展在推动其他行业发展的时候,也对企业带来的一些影响,主要是将企业之间原本存在的竞争加剧,也因此,以市场为依据开展的营销活动,与企业的发展战略之间关系发生变化。对于一个发展中的企业来说,制定的区域营销策略要以促进企业发展为目标,但是制定的过程很困难。经过不断的实践表明,好的区域营销战略是促进企业发展的重要因素,能够妥善的处理好两者之间的关系也是企业发展不可缺少的内容。
Economic development In promoting the development of other industries, some of the impacts on the enterprises are mainly exacerbated by the existing competition among enterprises. Therefore, the marketing activities based on the market and the development strategies of enterprises are the same. The relationship has changed. For a developing enterprise, the formulation of the regional marketing strategy should aim at promoting the development of the enterprise, but the process of formulation is very difficult. After continuous practice shows that a good regional marketing strategy is an important factor in promoting the development of enterprises, to properly handle the relationship between the two is an integral part of business development.