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我国职业院校在当今社会中正处于快速发展的阶段,职业院校为了更好地培养适应社会需求的高技能人才,在不断地寻求着各种有效的教学途径。但是在许多的职业院校却存在着实训教学条件不完善等问题,因此,汽车营销实务课程的教学效果被大打折扣。我们都知道该课程是汽车技术教学和营销专业教学的主课之一,具有极强的科学性和实践性。所以,为了更好地进行汽车营销实务教学,职业院校应当积极提高师资水平、改进教学方法、编
The vocational colleges in our country are in a fast developing stage in our society. In order to better train the highly skilled personnel who adapt to the needs of the society, the vocational colleges are constantly looking for various effective teaching methods. However, in many vocational colleges there are some problems such as imperfect teaching and training conditions. Therefore, the teaching effect of auto marketing practical courses is greatly reduced. We all know that this course is one of the main courses taught in automotive technology teaching and marketing and is extremely scientific and practical. Therefore, in order to better carry out the practical teaching of automobile marketing, vocational colleges should actively improve the level of teachers, improve teaching methods, compilation