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3月11日,由中国广告协会组织发起,国内数十家广告主、第三方机构、营销机构共同制定的《移动互联网广告标准》在京发布。作为国内移动营销领域的领军企业,安沃传媒作为移动广告平台的代表参与制定了该标准并联合发布。随着移动互联网日渐深入和更广泛的渗透到大众的日常生活,移动互联网广告已经成为市场营销的重要组成部分。在中国,近年来移动互联网广告业呈现出繁荣发展的景象,但随着快速发展也会产生系列的问题。越来
March 11, sponsored by the China Advertising Association, dozens of domestic advertisers, third-party agencies, marketing agencies jointly developed the “Mobile Internet Advertising Standards” released in Beijing. As the leader in the field of mobile marketing in China, Anwo Media has participated in the formulation of this standard as a representative of the mobile advertising platform and jointly released. As the mobile Internet deepens and penetrates the daily life of the general public, mobile Internet advertising has become an important part of marketing. In China, the mobile Internet advertising industry has shown a flourishing development in recent years, but with the rapid development, there will be a series of problems. More and more