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运用调查法对江苏沿海地区农民体育现状进行研究与分析,农村体育人口比例较小、农村体育场地设施缺乏严重、经费不足、农民体育健身意识淡薄、农村体育组织不健全等是制约江苏沿海地区农民体育健身发展的主要因素。推进江苏沿海地区农村地区农民体育健身持续发展的具体策略是:加强舆论与宣传力度、构建面向大众的农村体育健身服务体系、强化农民体育健身意识、加强农村体育场地与设施建设、加强农村体育的指导、建立社会化和市场化机制等方面提出具有针对性的对策。
The investigation and analysis of peasant sports status in Jiangsu coastal areas shows that the proportion of rural sports population is small, the lack of facilities and facilities in rural areas, the lack of funds, the weak consciousness of farmer’s physical fitness and the imperfect rural sports organization are the factors restricting the farmers in Jiangsu coastal areas The main factor in the development of sports fitness. The specific strategies to promote the sustainable development of farmer’s physical fitness in rural areas in coastal area of Jiangsu are: to strengthen public opinion and publicity efforts, to build rural sports fitness service system for the general public, to strengthen peasant sports awareness, to strengthen the construction of rural sports venues and facilities, to strengthen rural sports Guidance, the establishment of socialization and market-oriented mechanisms and other aspects of the proposed countermeasures.