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在经济社会不断繁荣与进步的推动下,促使当今旅游业不断蓬勃发展,进而驱使着人们对旅游的需求日益增加,同时旅游纪念品也伴随旅游业的发展逐步出现,并且为推动旅游经济的发展和地域文化传播起到了举足轻重的作用。嫩江流域拥有独特的地域文化以及少数民族文化,将其融入到嫩江流域特色旅游纪念品的开发设计中对其影响加以研究和分析。
In the economic and social prosperity and progress, driven by the current tourism industry to continue to flourish, which in turn drives the people’s growing demand for tourism, tourism and souvenirs also accompanied by the gradual emergence of tourism, and to promote the development of tourism economy and Regional cultural transmission has played a decisive role. Nenjiang River Basin has a unique regional culture and ethnic culture, which will be integrated into the development and design of special souvenirs in Nenjiang River Basin to study and analyze its influence.