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当今社会已经步入大数据时代,在大数据时代的影响下,新闻的传播方式势必会发生很大的变化。本文从大数据时代和新闻传播方式的意义出发,分析了大数据时代背景下,新闻传播方式的变革。主要分析了四个方面:单一的新闻表达方式得以改变,新闻传播的形态和格局得以改变,新闻与受众之间的关系更加密切,数字化新闻的出现以及数字新闻手段的运用是大数据时代新闻的重大变革。
Nowadays, society has entered the era of big data. Under the influence of big data era, the mode of news transmission is bound to change greatly. Based on the significance of the big data era and news dissemination methods, this article analyzes the changes of the news dissemination methods under the background of the big data era. Mainly analyzed four aspects: a single way of news expression has been changed, the shape and pattern of news distribution has been changed, the relationship between news and the audience closer, the emergence of digital news and digital news means the news of the era of big data Major changes.