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本文作者认为,消费需求及其结构的变化,是零售业态结构变化的重要推动力量。反过来,零售业态结构的变动,也将引领和创造新的需求,促进消费结构的变化升级。本文阐述了“十五”时期广东消费结构现状及其升级趋势,预测了“十一五”时期广东消费结构及其特征,分析了人均GDP与消费结构以至业态结构的关系,从而对“十一五”时期广东8种主要零售业态的发展趋势作出了判断。
The author believes that the change in consumer demand and its structure is an important driving force for the structural changes in retail formats. In turn, changes in the structure of retail formats will also lead and create new demands and promote changes and changes in the consumption structure. This article expounds the status quo and the upgrading trend of the consumption structure in Guangdong during the “Tenth Five-Year Plan” period, predicts the consumption structure and characteristics of Guangdong in the “Eleventh Five-Year Plan” period, analyzes the relationship between GDP per capita and the consumption structure and the structure of the industry structure, Five "period of eight major retail formats in Guangdong trend of development to make a judgment.