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通过分析设计作品经济性,把设计作品的秩序性放在突出地位,以及作品在设计时的创新性得以体现,把这些审美元素在作品的平面设计中得以体现,并对平面设计中文字、色彩和图形等基本元素进行分析,研究了平面设计中视觉审美元素特征如艺术功能性、秩序美以及冲击力,并突出分析了视觉冲击效果,发挥构图功能性等是平面设计审美的重要构成途径,这能够为提高平面设计的审美效果提供一定的指导,力使审美的各个基本元素在平面设计中所起到的作用,以最大限度的提高平面设计的艺术价值。
By analyzing the economics of design work, putting the orderliness of design work in prominence and the creativeness of work in design, the aesthetic elements can be reflected in the graphic design of work, and the characters, colors And graphics and other basic elements to analyze the visual aesthetic elements in graphic design features such as artistic functionality, the beauty of order and impact, and highlight the visual impact of the effect of the composition of functional graphics is an important way of aesthetic design, This can provide some guidance for improving the aesthetic effect of graphic design and force the basic elements of aesthetics to play a role in graphic design in order to maximize the artistic value of graphic design.