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在体育领域里,经常会听到“保三争一”之类的目标。这里,我们不想说富士施乐打印机将在市场上夺取什么市场份额,而是要说,富士施乐要在保证传统高端打印领域优势的基础上,努力做好中低端产品市场。2003财年(2003年4月1日开始)一季度,富士施乐彩色激光打印机营业额比2002年同期增长234%。可是他们认为,自己现在更要重视在低端商业、零售用户市场的营销。富士施乐打印机事业部渠道总监苏雷说:“中低端市场在中国市场和整个亚太市场,都有非常大的增长空间。目前中国70%～80%的市场都在中低端,
In the field of sports, you often hear the same goal of “keeping one or fighting for another”. Here, we do not want to say what market share Fuji Xerox will capture in the market. Rather, we want to say that Fuji Xerox is trying its best to make the low-end and mid-end products market based on the advantages of traditional high-end printing. Fiscal 2003 (beginning April 1, 2003) In the first quarter, Fuji Xerox color laser printer sales increased 234% over the same period in 2002. But they think they now have to pay more attention to the marketing of low-end commercial, retail user market. Fu Lei Xerox Printer Division Sulei Channel Director, said: "The low-end market in the Chinese market and the entire Asia Pacific market, there is a very big room for growth.At present, 70% to 80% of China’s market are in the low-end,