论文部分内容阅读
新闻竞争已是不可逆转的趋势。因此每个新闻从业者特别是新闻单位领导人,就须考虑怎样主动迎战,并力求在竞争中获胜。就广播电视而言,竞争将突出地集中在三个热点上:一是独家新闻,二是节目主持人,三是电视剧。一个新闻单位的独立存在价值,首先表现于常有自家独特的新闻报道以飨受众。它包含题材独有,别家所无;题材虽同,但报道抢人一步,先声夺人,或有独到发现,不同凡响。在未来的竞争中,各台将致力于广集新闻线索,挖掘独家题材,在重大事件的报道中,将奋争第一时间,并力图显示自家特色。主持人节目已日益普及,势将成为主要的制播方
News competition is an irreversible trend. Therefore, every journalistic practitioner, especially a news organization leader, must consider how to take the initiative and strive to win the competition. In the case of radio and television, the competition will focus prominently on three hot spots: one is exclusive news, the other is the host of the show, and the third is the drama. The value of an independent existence of a news organization is manifested primarily in its own unique news coverage. It contains a unique theme, no other home; the same subject matter, but grab one step, premeditated, or unique discovery, extraordinary. In the future competition, each station will devote itself to gathering news clues and exploring exclusive topics. It will strive for the first time in the coverage of major events and will endeavor to show its own characteristics. Host program has become increasingly popular, is expected to become the main producer