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推动青少年冰雪活动发展对实现三亿人上冰雪的愿景及落实《青少年体育活动促进》计划具有深远意义。主要采用文献资料法、专家访谈法等,通过梳理“百万青少年上冰雪”活动的发展历程,提出了新时期“百万青少年上冰雪”活动发展的目标、内容及途径。研究认为:1)“百万青少年上冰雪”活动发展的机遇在于休闲运动和大众健身需求、承办2022年北京冬奥会、体育产业的结构性改革;2)普及冰雪知识、举办冰雪培训、加强冬季锻炼、储备冰雪人才、开展冰雪赛事是“百万青少年上冰雪”活动的核心内容;3)多元化的“百万青少年上冰雪”活动为青少年冰雪爱好者提供了锻炼便利。建议:1)正确理解“百万青少年上冰雪”活动发展的战略意义,广泛开展青少年冰雪体育活动;2)尊重“学校主导、社会参与、市场运作”的“百万青少年上冰雪”活动发展的科学性,创建智能化冰雪网络平台;3)构建以“学校主导、社会参与、市场运作”的多元化“百万青少年上冰雪”活动体系,满足青少年冰雪健身需要。
Promoting the development of youth ice and snow activities is of far-reaching significance for fulfilling the vision of 300 million people on ice and snow and implementing the “Youth Sports Promotion Program.” Mainly using the literature and information methods, expert interviews and so on, by combing the development process of “snow and ice on millions of young people ”, put forward the goals, contents and ways of the development of “ice and snow” campaign in the new era. The research shows that: 1) The opportunities for the development of “ice and snow on millions of teenagers” lie in the demand of recreational sports and mass fitness, and the structural reform of Beijing Olympic Winter Games and the sports industry in 2022; 2) popularizing knowledge of ice and snow and training of ice and snow , Strengthening the winter training, reserve of snow and ice, snow and ice competition is “a million young people on the snow ” activities of the core content; 3) a variety of “ convenient. Suggestions: 1) Correctly understand the strategic significance of the development of ”ice and snow on millions of young people“ and carry out a large amount of ice and snow sports activities for adolescents; 2) Respect for millions of adolescents who are ”school-led, socially involved and market-oriented“ 3) To build a diversified ”Snow and Ice“ campaign featuring ”School-Leading, Social Participation and Market Operation" to meet the needs of teenagers, snow and ice Fitness needs.