扎根 生长 回报——三星在中国的经营之路

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60多年前,刚成立的韩国三星公司只是一家小商铺;30多年前,三星为了生存而替日本公司打工;10年前,三星产品在消费者的心目中仍然是廉价的“大路货”。如今,三星是全球品牌价值提升最快的公司,已跻身世界最著名的电子巨头行列。
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