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我国是一个多民族的国家,各民族以共同的勤劳和智慧创造了灿烂的民间美术文化,非常契合现代设计的审美趣味。全球化背景下,视觉传达设计的本土化和民族化趋势日益明显,视觉传达设计教育应当整合和挖掘民间美术资源,从教学理念、课程内容与日常生活三个方面融汇补充,推动学生对本土艺术魅力的感受和民族文化语境的选择。
My country is a multi-ethnic country. All ethnic groups have created splendid folk art culture with common hardworking and wisdom. They are very much in line with the aesthetic taste of modern design. Under the background of globalization, the trend of localization and nationalization of visual communication design is becoming increasingly evident. Visual communication design education should integrate and exploit the resources of folk art and integrate the three aspects of teaching idea, curriculum content and daily life to promote students’ The feeling of artistic charm and the choice of context of national culture.