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2007年,对于管理学界来说,似乎是平静的一年。在这一年中没有诞生“蓝海战略”、“世界是平的”这样振聋发聩的管理学说:WEB2.0没有在一年之间带给互联网翻天覆地的变化;企业社会责任已经被很多组织或主动或被动地纳入其使命;“中国制造”就像套在中国经济上的金圈,好看,但总有应付不完的“紧箍咒”。但整理过去一年《中外管理》的报道,我们依然可以发现很多跟企业发展战略休戚相关的管理关键词,它们或者预示着新的企业战略、或者已经成为一种企业管理的最佳实践、甚至是决定企业命运的关键。
In 2007, it seemed like a quiet year for the management community. This year has not been born “Blue Ocean Strategy ”, “The world is flat ” This deafening management theory: WEB2.0 did not bring about earth-shaking changes in the Internet within a year; corporate social responsibility has been Many organizations are either actively or passively involved in their mission; “Made in China” is like the Golden Circle in China’s economy, which looks good, but there are always “tight knots” to deal with. However, after finishing the reports of “Sino-Foreign Management” in the past year, we can still find many management keywords that are closely related to the enterprise development strategy. They either indicate new business strategies or have become a best practice in business management or even Is the key to determining the fate of enterprises.