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本文以《平凡的世界》为例,从传播学角度对作品的传播机制及其文化特征进行了分析。在文化传播的视野下,基于民族文化的传播语境,文学作品体现出了动态的传播机制,从局部、内倾的内向传播到一定范围的人际、组织传播直至全面的、广义的大众传播,并对文学作品的跨文化传播做了预测性分析。同时,与传播机制相对应的文化特征也表现出了从自省文化到异质文化认同的走向。
Taking “Ordinary World” as an example, this paper analyzes the transmission mechanism and cultural characteristics of works from the perspective of communication. From the perspective of cultural transmission, based on the context of national culture, literary works embody a dynamic communication mechanism, which spreads from a local and introverted inward to a range of interpersonal and organizational communication to a comprehensive and broad mass communication A cross-cultural transmission of literary works made a predictive analysis. At the same time, the cultural characteristics corresponding to the transmission mechanism also show the trend from self-examination to heterogeneous cultural identification.