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2013年以来,“盒战争”的硝烟笼罩了整个电视产业。互联网电视机顶盒针对的是家庭用户,将“盒子”连接互联网后再与电视机相连,不仅有电视功能,还可以在线点播和收看视频;此外,还有在线购物、游戏等应用服务。据络达咨询统计显示,2012年中国互联网电视用户规模达2610万户,机顶盒终端用户600万户;预计到2015年,互联网电视用户将达7800万户,机顶盒用户将达4610万户,总用户复合增长率56.95%。面
Since 2013, the “box war” of smoke enveloped the entire television industry. Internet TV set-top box for home users, the “box ” connected to the Internet and then connected to the TV, not only television capabilities, you can also on-demand and watch videos online; In addition, there are online shopping, games and other application services. According to consulting statistics show that in 2012, China Internet TV subscribers reached 26.1 million, set-top box terminal users 6 million; is expected by 2015, Internet TV users will reach 78 million, set-top box users will reach 46.1 million, total users Compound growth rate of 56.95%. surface