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刮热风,犯热病,以至造成“热”膨胀现象,是新闻界长期存在的一种毛病。如何克服这种毛病,这里从“冷”笔调这个角度入手,分三个方面作一个初步的探讨。 过“热”时需“冷”提醒 冷要适度,热要适宜。当“热”点新闻出现过“热”苗头时,新闻就应用“冷”笔调来提醒人们及早注意。这种“冷”笔调,或是在上级一项新的文件精神下来贯彻之后,不人云亦云,不跟风起哄,而是根据本地本部门本行业的实际情况,提出在贯彻执行上级文
It is a long-standing problem for the press to blow hot air, make fever, and cause “hot” bloat. How to overcome this problem, here from the “cold” tone of this point of view, in three aspects for a preliminary discussion. To be “hot” to be “cold” to remind cold to moderate, heat should be appropriate. When “hot” news shows signs of “hotness,” the news uses “cold” pens to remind people of early warning. This kind of “cold” style of writing, or following a new document from the higher level, has been implemented in a down-to-earth manner. It is not true that the situation is not coherent. Instead, according to the actual conditions of our own industry in this sector,