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1998年7月12日,1000台大批量海尔大统帅冰箱从青岛装船启运,进入美国市场,揭开了海尔电冰箱股份有限公司今年以来冰箱进军美洲的续篇。 截止到今年6月底,海尔电冰箱股份有限公司今年上半年出口量比去年增加了38.8％,出口创汇比去年同期增长了37.45%。刚刚结束的青岛对外经贸洽谈会上,来自西班牙、智利、法国、德国、美国等国家的客商云集海尔冰箱展位,纷纷与海尔冰箱签订出口合同。而海尔冰箱在迈向国际市场的征途上,更是捷报频传:聘请海外营销站站长、在世界家电博览会上引起轰动、在菲律宾市场上产品更是供不应求。
On July 12, 1998, 1,000 large-volume Haier Grand Marshal refrigerators shipped from Qingdao to enter the U.S. market and opened the sequel to Haier Refrigerators Co., Ltd. entering the Americas this year. As of the end of June this year, Haier Refrigerator Co., Ltd. in the first half of this year's exports increased by 38.8% over last year, foreign exchange earnings increased by 37.45% over the same period last year. Qingdao International Trade Fair just concluded, from Spain, Chile, France, Germany, the United States and other countries businessmen gathered in Haier refrigerator booth, have signed an export contract with Haier refrigerator. The Haier refrigerator in the march toward the international market on the journey, it is even more acclaimed: hiring overseas marketing webmaster, caused a sensation in the World Expo appliances, the product in the Philippines market is in short supply.