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[目的 /意义]虚拟社区研究勾连了传播学、社会学、管理学多个学科,是新媒体研究的重要领域。对该领域进行文献分析,梳理国际学术界虚拟社区研究的发展脉络,并深入探讨该领域的三大重要主题,对国内学术研究将有所启示。[方法 /过程]基于SSCI、A&HCI数据库,遴选出虚拟社区研究中最受关注、影响力最大的文献进行文本分析和总结。[结果 /结论]虚拟社区研究经历了从广阔宏观的社会学论述到具体专业性主题社区的实证分析的演变。即通过对虚拟社区的概念及特征、虚拟社区的知识共享以及医疗健康虚拟社区三大重要主题进行深度解析,文章指出未来的虚拟社区研究更加关注“人与网络”的相互作用,并将进一步推进现有协同创新的知识网络框架。
[Purpose / Significance] The study of virtual community is connected with many disciplines such as communication studies, sociology and management and is an important field of new media research. Analyze the literature in this field, review the development context of virtual community research in international academia, and discuss the three major topics in this field in depth, which will bring enlightenment to domestic academic research. [Methods / Processes] Based on the SSCI, A & HCI database, the most concerned and influential literature in virtual community research was selected for textual analysis and summary. [Results / Conclusions] The study of virtual community has undergone an evolution from the broad macro sociology discourse to the empirical analysis of specific professional thematic communities. That is to say, through the deep analysis of the concept and characteristics of virtual communities, the knowledge sharing of virtual communities and the three major topics of virtual communities of medical health, the article points out that the future research of virtual communities pays more attention to the interaction between “people and networks” To further promote the existing collaborative innovation knowledge network framework.