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狼烟四起的世界杯已然落下帷幕。带着各种各样的收获,各代表队也已返回祖国,准备新一轮的征战。各种议论的声音也已经停止,不管是好的、坏的、对的、错的,没有人再去追问。从体育的本身而言,一切似乎已经成了过去完成式。而赛场外商家的硝烟却并不因为赛事的结束而终止。 当市场经济愈来愈重视人们“注意力”的时候,对于任何可以在人群里引起话题的事物,又有哪个企业会拒绝与它发生关系?当体育产业这个名词,在一夜之间充斥大街小巷,成
The world cup has come to an end. With all kinds of gains, each team has also returned to the motherland to prepare for a new round of campaigns. The voice of various arguments has also ceased. No matter whether it is good, bad, right or wrong, no one will ask questions. From sports itself, everything seems to have become a past accomplishment. The smoke from outside the stadium is not terminated because of the end of the game. When the market economy pays more and more attention to people’s “attention”, for any thing that can cause a topic in the crowd, which company will refuse to have a relationship with it? When the term sports industry is flooded with small street overnight, Lane, into