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人性化创意在当代平面广告艺术设计中发挥着重要的作用。本文围绕人性化平面广告设计的由来及特征,阐述人性化创意在当代平面广告艺术设计中的深远意义,从而得出人性化创意在当代平面广告艺术设计及整个平面设计领域都是切实可行的结论。
Humanistic creativity plays an important role in the art design of contemporary print ads. This essay focuses on the origin and characteristics of humanized print advertisement design and elaborates the far-reaching significance of humanized creativity in the contemporary print advertisement art design. It concludes that humanized creativity is feasible in the contemporary graphic advertisement design and the whole graphic design field .