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面对新媒体的蓬勃发展与其受众面的激增,曾经沐浴在中国报业发展春天的都市报人,开始有种时不再来的感觉。事实上,在某些发达国家,一些老牌报刊不断萎缩,或改弦易张,部分报刊新闻从业人员失业下岗。过去的2012年,我国许多城市的传统媒体,广告收入急剧下降,好像要唱“国际歌”了。与此同时,更多的都市报老总也在认真思考,分析新媒体时代我们报纸的优势在哪里,探讨如
In the face of the booming new media and the proliferation of its audience, urban newspapers, who once bathed in the spring of China’s newspaper industry, began to feel that they were not coming anymore. In fact, in some developed countries, some veteran newspapers have been shrinking or changing their positions. Some newspaper journalists have been unemployed and laid off. In the past year of 2012, the advertising revenue of traditional media and advertising in many cities in China dropped drastically as if to sing “Internationale”. In the meantime, more Metropolitan News CEOs are also thinking hard about where the advantages of our newspaper in the new media era are.