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企业内刊应该成为企业管理的工具现阶段企业内刊如何发挥传播企业文化、凝聚企业归属感、传达企业战略的目的?企业内刊的现状如何?它们正做或该做哪些转变? “内”与“外” “一本好的企业刊物能够实现三‘招’;它可以‘招’一
Corporate internal journal should become a tool for business management At this stage how to play a corporate internal media dissemination of corporate culture, condensing the sense of belonging to the enterprise, corporate strategy to convey the purpose of the status quo of the corporate periodical What they are doing or what changes? A good corporate magazine with ”“ and ”foreign“ ”can achieve three ’trick’; it can ’trick’ a